Title:  Assistant Manager, Business Analyst (iShopChangi)

We are looking for a passionate and self-driven Business Analyst (Assistant Manager) to join our dynamic team within Changi Airport’s eCommerce business – iShopChangi. In this role, you will transform data into actionable insights through market research, customer analytics, and sales performance evaluation — directly shaping strategies that drive business growth and enhance customer experience. 

You will be part of a high-impact, cross-functional team that collaborates closely with Marketing, Sales, and Commercial stakeholders to uncover opportunities, solve complex problems, and deliver data-driven recommendations that influence key business decisions.Shape 

Key Responsibilities

• Conduct market and customer analysis to identify product trends, opportunities, and behavioural insights that drive commercial impact. 
• Perform sales and performance analysis to support business reviews, campaign evaluations, and forecasting. 
• Generate Monthly Business Review reports and performance dashboards for the management team to facilitate strategic discussions and decisions. 
• Build dashboards and reports (Power BI, Tableau, etc.) to communicate insights effectively to stakeholders. 
• Collaborate with data engineering and IT teams to ensure data accuracy, consistency, and readiness for analysis. 
• Partner cross-functionally with business teams to define problems, prioritize projects, and deliver actionable insights. 
• Continuously improve reporting processes, metrics definitions, and analytical frameworks to enhance business understanding. 

Key Requirements

• Bachelor’s degree in Business, Analytics, Statistics, Economics, or related field. 
• At least 3 years of working experience in business analytics, consulting, or related analytical roles. 
• Strong business acumen with ability to translate data into strategic recommendations. 
• Experience using Business Intelligence tools such as Power BI, Tableau, and strong proficiency in Excel. 
• Knowledge of SQL or Python is a plus; experience with statistical modelling techniques (e.g. regression, clustering, forecasting) is a plus. 
• Strong analytical thinking, problem-solving, and attention to detail. 
• Able to work independently, manage multiple priorities, and engage effectively with diverse stakeholders. 
• Positive energy, growth mindset, and willingness to learn in a fast-paced environment. 

What We Value 

We’re looking for someone who is: 

• Detail-oriented yet able to see the big picture. 
• Self-motivated and proactive, with a sense of ownership. 
• Collaborative and communicative, comfortable influencing stakeholders across teams. 
• Passionate about using data to drive real business change.